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WhatsApp Mobile Device

For those entrepreneurs watching in bewilderment as one of their peers rakes in $19B by selling their mobile app to Mark Zuckerberg’s Facebook this week, I feel compelled to drill down on the numbers, key performance indicators, and intellectual property to discover this deal’s secret formula. 

All of the normal computations associated with earnings, multiples, and key performance indicators (KPI) we teach entrepreneurs to focus on as they grow their businesses and build value, simply don’t work in this deal.  The more I looked at the WhatsApp business model, the more I was convinced there was a secret formula in their business valuation method.  Read more…

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Holly Magister, CPA, CFP

Holly A. Magister, CPA, CFP®, is the founder of Enterprise Transitions, LP, an Emerging Business and Exit Planning firm. She helps entrepreneurs assess, re-align, and accelerate their business with the intent of ultimately executing its top-dollar sale.
Holly also founded and to date has answered more than 2,000 questions asked by business owners about starting, growing and selling a business.
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